Whether you are a professional SEO manager or an affiliate marketer, digital Project management will test your skills in developing content and creating business opportunities out of them. Marketing management in SEO is a skill and involves many tactical decisions.
Here are some impressive tips on how to improve SEO project management.
Plan to Win
SEO strategies are demanding owing to their dynamic content analytics. Prepare a strong blueprint of things you wish to add in your SEO project before determining the strengths/ weakness. Define your goals and execute them as part of your scrum process.
- Talk to the client. This is the kick off step. Ask for objectives and goal sheet. It would require a strong Email management.
- Monthly reviews: SEO Project management is planned for a spread-over time ranging anywhere between 30 days to 6 months. SEO tasks cover the performance of keywords over last 6 months. Monthly reviews allow you to review existing objectives and update new tasks.
- Shuttle between team and personal meetings. Identify the objectives of SEO project management using weekly reports and monthly meetings.
Update SEO Inventory every day
The success of an SEO campaign depends on how you see the project performing in the next 6-7 months. Align your skill set with the requirements of the team. SEO Project management involves lot of briefings and brainstorming sessions. As a project manager you should continuously update your inventory of:
- Skills
- Tools
- Knowledge
Familiarity with Tools
Success of a SEO project depends on the kind of SEO Project Management Tool you are using to minimize cost of correcting an error and duplication of data. Tools neutralize the need for complex systems. Tools that help boost the success of any SEOP project are:
- Dropbox or Google Drive to share files and templates
- Gmail/ Google+ to chat and share ideas
- Google Calendar/ Microsoft Access to manage the project schedule
- MS Excel to maintain the whole project in a tabulated form with space to accommodate changes/updates/ find errors
- Grammar Check/ Dupli Checker to identify the authenticity and level of originality of a web content
For finding the optimum title length, meta description and driving your Email campaigns, there are many tools and software that SEO project managers use to gain an upper-hand against competition.
Be Available Always
Changes are part of a project. Chances of a SEO project strategy’s success depends on your eagerness to stay in the loop of communication. Clients make last-minute changes. Proactive changes from SEO project team’s end can save a lot of time, money and effort from either end. Be available on a phone call, social chat box and even regular social messaging windows to continuously update the client on the progress SEO campaign has made all this while.
Last Minute Goof Ups
Be ready for surprises always. Try Reverse Engineering tactics and be prepared in advance against any hurdle that crop up in the 11th hour of project execution.
Here are some impressive tips on how to improve SEO project management.
Plan to Win
SEO strategies are demanding owing to their dynamic content analytics. Prepare a strong blueprint of things you wish to add in your SEO project before determining the strengths/ weakness. Define your goals and execute them as part of your scrum process.
- Talk to the client. This is the kick off step. Ask for objectives and goal sheet. It would require a strong Email management.
- Monthly reviews: SEO Project management is planned for a spread-over time ranging anywhere between 30 days to 6 months. SEO tasks cover the performance of keywords over last 6 months. Monthly reviews allow you to review existing objectives and update new tasks.
- Shuttle between team and personal meetings. Identify the objectives of SEO project management using weekly reports and monthly meetings.
Update SEO Inventory every day
The success of an SEO campaign depends on how you see the project performing in the next 6-7 months. Align your skill set with the requirements of the team. SEO Project management involves lot of briefings and brainstorming sessions. As a project manager you should continuously update your inventory of:
- Skills
- Tools
- Knowledge
Familiarity with Tools
Success of a SEO project depends on the kind of SEO Project Management Tool you are using to minimize cost of correcting an error and duplication of data. Tools neutralize the need for complex systems. Tools that help boost the success of any SEOP project are:
- Dropbox or Google Drive to share files and templates
- Gmail/ Google+ to chat and share ideas
- Google Calendar/ Microsoft Access to manage the project schedule
- MS Excel to maintain the whole project in a tabulated form with space to accommodate changes/updates/ find errors
- Grammar Check/ Dupli Checker to identify the authenticity and level of originality of a web content
For finding the optimum title length, meta description and driving your Email campaigns, there are many tools and software that SEO project managers use to gain an upper-hand against competition.
Be Available Always
Changes are part of a project. Chances of a SEO project strategy’s success depends on your eagerness to stay in the loop of communication. Clients make last-minute changes. Proactive changes from SEO project team’s end can save a lot of time, money and effort from either end. Be available on a phone call, social chat box and even regular social messaging windows to continuously update the client on the progress SEO campaign has made all this while.
Last Minute Goof Ups
Be ready for surprises always. Try Reverse Engineering tactics and be prepared in advance against any hurdle that crop up in the 11th hour of project execution.
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